Project Chintan

Oreo Releases Chicken-Flavored Cookie in China, Sparking Fan Outrage

Oreo has launched KFC Spicy Chicken and Caramel Popcorn flavored cookies exclusively in China. The chicken-flavored creme and KFC branding have elicited strong negative reactions from fans concerned about the unconventional flavor combination.

· 1 min read
Updated

Key takeaways

  • Oreo has released KFC Spicy Chicken and Caramel Popcorn flavored cookies in China.
  • The KFC Spicy Chicken cookie features chicken-flavored creme and KFC-themed embossing.
  • Fans have reacted with confusion and strong negative sentiment towards the chicken flavor.
  • These flavors are reportedly not available in U.S. markets at this time.

Oreo has introduced two new flavors, KFC Spicy Chicken and Caramel Popcorn, in the Chinese market. The KFC Spicy Chicken cookie features a chicken-flavored creme and special embossing that includes KFC branding and an image resembling a chicken drumstick.

The Caramel Popcorn variant also includes unique popcorn bucket-themed embossing. These limited-edition releases have generated significant confusion and negative sentiment among fans, with many expressing disgust and questioning the brand's direction.

Social media commentary indicates widespread disapproval of the chicken-flavored cookie, with some fans suggesting the flavor should remain in China. A sentiment of caution was also expressed for the caramel popcorn flavor, though it was met with less opposition than the chicken variety. One fan's direct message stated, "Stop messing with the Oreos!"

Currently, these flavors do not appear to be available in U.S. markets.

Sources reviewed

Project Chintan independently synthesized and analyzed information cross-checked across the sources listed above.

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