Spotify to Label AI-Generated Artist Profiles Starting Mid-September
Spotify is introducing "AI Personas" to label artist profiles generated by artificial intelligence. This initiative aims to provide listeners with transparency regarding the creators behind the music.
Key takeaways
- Spotify will label artist profiles created by artificial intelligence with an "AI Personas" tag.
- These labels will begin appearing on artist profiles in mid-September.
- Spotify will not recommend music from AI Personas in suggested playlists by default.
- Artists can choose to identify their profiles as AI-generated starting August 11.
Spotify Technology SA is implementing a new system to distinguish between human artists and those created by artificial intelligence. The music streaming service will introduce an "AI Personas" label on artist profiles starting in mid-September. This measure is intended to enhance transparency for listeners, enabling them to understand who is producing the music they consume.
The company has also been developing AI-related products, including "AI Credits," which permit artists to declare their use of artificial intelligence in their work. Spotify will refrain from recommending music from AI Personas in its suggested playlists unless a user explicitly opts in to receive such content.
Beginning August 11, artists will have the option to identify their profiles as AI-generated. Spotify also plans to identify profiles that appear to be photorealistic AI-generated identities even if not self-reported, and users will be able to flag artists they suspect are AI-generated. Artists who disagree with a mislabeling will have an opportunity to contest it.
Sources reviewed
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