Project Chintan

National Theatre’s role in bringing cinema to western Chennai

The National Theatre in Virugambakkam, part of a broader film hub around Kodambakkam, advanced cinema access in west Madras with improved acoustics, picture quality and seating. Its redevelopment into a multiplex-cum-shopping mall marked a shift from rural-appearing Virugambakkam to a more modern ur

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Key takeaways

  • The National Theatre on Arcot Road in Virugambakkam was replaced by a multiplex-cum-shopping mall.
  • National Company, led by N. Munusamy Mudaliar, owned theatres in Virugambakkam and Tambaram.
  • By the 1960s, the theatre featured a Bauer B.14 Klang sound system and a Perlex panoramic screen.
  • Virugambakkam transformed from rural to urban as Madras expanded and incorporated into the city in the late 1970s.
  • The Virugambakkam site now hosts the Chandra Metro Mall.

What Happened

The old National Theatre on Arcot Road in Virugambakkam was replaced by a state-of-the-art multiplex-cum-shopping mall, situating cinema within a modern development project. The theatre belonged to a broader enterprise run by National Company, founded by N. Munusamy Mudaliar, which earlier owned and operated two theatres—one in Tambaram and one in Virugambakkam. The Virugambakkam site later became the location for the Chandra Metro Mall. By the 1960s, the venue featured a Bauer B.14 Klang film sound system and a Perlex panoramic screen, signaling an upgrade in film-going experiences for local residents.

Virugambakkam’s transformation occurred as the western Madras film district—especially the Kodambakkam-Vadapalani-Saligramam belt—emerged as the city’s film industry heart. A long-time resident noted Virugambakkam’s rural character before the late 1970s incorporation into Madras Corporation, with fields, mango groves and limited civic infrastructure. Recollections from community members describe a shift from tent theatres and unpaved roads to a modern cinema venue that drew in families and the expanding residential population of nearby areas.

Why It Matters

The redevelopment reflects the broader evolution of Chennai’s film ecosystem and urban growth, linking a historic cinema venue to a modern commercial complex. The move from a traditional theatre experience to a multiplex-marked project illustrates changing consumer expectations and the monetization of cinema within mixed-use development on a site previously tied to a single entertainment function.

Background

The National Theatre formed part of National Company’s portfolio, which originated in civil contracting work and gradually expanded into theatre ownership. The company built both its Tambaram and Virugambakkam theatres, with the Virugambakkam property occupying the modern site now under the Chandra Metro Mall. The western Madras cinema cluster gained prominence as the industry’s focal area, with several prominent studios nearby and a growing residential population around Virugambakkam in the mid-20th century.

Key Facts

  • The National Theatre sat on Arcot Road in Virugambakkam (west Madras) and was redeveloped into a multipurpose complex including a cinema and shopping mall.
  • The National Company, founded by N. Munusamy Mudaliar, owned two theatres: one in Tambaram and one in Virugambakkam.
  • The Virugambakkam theatre site is now the location of the Chandra Metro Mall on Arcot Road.
  • In the 1960s, National Theatre was equipped with a Bauer B.14 Klang sound system and a Perlex panoramic screen.
  • Virugambakkam’s rural character persisted prior to late-1970s incorporation into the Madras Corporation, with limited civic infrastructure described by residents.

What Happens Next

The article notes the site’s transformation into a modern multiplex-cum-shopping mall, indicating ongoing urban redevelopment in the area as cinema infrastructure shifts from standalone theatres to integrated commercial spaces.

Sources reviewed

Project Chintan independently synthesized and analyzed information cross-checked across the sources listed above.

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