---
title: "Malaysia Tourism Roadshow in Chennai Focuses on New Destinations"
url: https://projectchintan.com/article/malaysia-tourism-roadshow-promotes-new-destinations-in-chennai-ttv7b
publisher: Project Chintan
author: Project Chintan Newsroom
section: Business
published: 2026-08-13T17:30:45.284Z
modified: 2026-08-13T20:00:07.448Z
language: en-IN
---

# Malaysia Tourism Roadshow in Chennai Focuses on New Destinations

Malaysia's tourism officials hosted a roadshow in Chennai on Thursday to promote the country as a travel destination for Indian visitors. The event highlighted destinations beyond traditional tourist spots, aiming to increase longer stays and visitor spending.

## Key takeaways

- A Malaysian tourism roadshow was held in Chennai on Thursday.
- The event aimed to promote Malaysia as a destination for Indian travelers.
- Officials highlighted destinations beyond traditional tourist spots like Kuala Lumpur.
- India is a key international source market for Malaysia, supported by extensive flight connectivity.

Malaysia's tourism sector is targeting the Indian market with a focused roadshow held in Chennai on Thursday. The Sales Mission to India 2026 event aimed to bolster partnerships and expand business opportunities within the travel industry.

Mohd Amirul Rizal Abdul Rahim, Director-General of Tourism, Malaysia, stated that India remains a significant source of international visitors, supported by over 190 weekly direct flights with more than 37,000 seats. This connectivity facilitates easy access to Malaysia and contributes to visitor growth.

The roadshow convened 47 Malaysian tourism entities, including tour operators, hotel representatives, and airline partners. The objective was to strengthen trade ties and solidify Malaysia's appeal to Indian travelers.

The event facilitated business-to-business interactions and fostered the creation of new travel prospects between Malaysian and Indian tourism stakeholders. Officials expressed a desire to encourage exploration of destinations such as Sarawak, Langkawi, Penang, Johor, and Sabah. These locations offer a range of experiences including nature, adventure, cultural heritage, and shopping, with the goal of promoting longer tourist stays and increased spending.

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Canonical: https://projectchintan.com/article/malaysia-tourism-roadshow-promotes-new-destinations-in-chennai-ttv7b
Reported from: Multiple Sources