---
title: "Deepak Mhaske named BJP IT and social media chief"
url: https://projectchintan.com/article/deepak-mhaske-bjp-it-cell-chief-rs7ob
publisher: Project Chintan
author: Project Chintan Newsroom
section: Politics
published: 2026-08-17T11:03:28.368Z
modified: 2026-08-17T13:00:06.291Z
language: en-IN
---

# Deepak Mhaske named BJP IT and social media chief

Deepak Mhaske from Chhattisgarh’s Raipur replaces Amit Malviya as BJP's IT and social media head. The reshuffle, also featuring other senior appointments, signals a strategic shift ahead of upcoming state elections.

## Key takeaways

- Deepak Mhaske has been appointed as BJP’s head of IT and social media, replacing Amit Malviya.
- Mhaske is from Raipur, Chhattisgarh, with a background in engineering and about 15 years in BJP IT and social media work.
- The reshuffle includes multiple senior appointees and signals a broader organizational refresh ahead of state elections.

## What Happened

The Bharatiya Janata Party (BJP) announced a leadership change in its information technology and social media wing, with Deepak Mhaske designated as the new head, replacing Amit Malviya. The appointment positions Mhaske as the party’s national social media convenor (head of IT and social media) and is described as a reshuffle conducted under the party’s national leadership.

Sources indicate Mhaske hails from Raipur in Chhattisgarh and is a first-generation BJP leader with a technical background. He has reportedly led social media campaigns for the BJP in several state elections, including Bihar, Chhattisgarh, and West Bengal, where the party achieved electoral victories. He has a Bachelor of Engineering degree and around 15 years of experience in the party’s IT and social media cell. His brother, Tej Pratap Mhaske, is associated with the RSS, and his family is said to be involved in farming. In public messages surrounding the move, Mhaske acknowledged discussions with the BJP chief and highlighted guidance and dedication from the leadership.

Reports also describe a broader organisational reshuffle accompanying Mhaske’s appointment, with other senior leaders named to national roles and a focus on digital campaigns ahead of forthcoming elections in various states.

## Why It Matters

The change places a senior digital strategist from a state nucleus (Chhattisgarh) into a central role overseeing BJP’s national IT and social media operations. Observers note the move within a broader leadership refresh designed to bolster the party’s online campaigning apparatus at a time when digital influence is central to electoral strategy. The timeline surrounding the reshuffle coincides with preparations for upcoming state elections, according to coverage describing the organizational shake-up as occurring under the party’s new national president’s leadership.

## Background

Multiple sources describe Deepak Mhaske as a key figure in the BJP’s digital campaigning in recent state elections and as having served in various capacities within the party’s IT and social media cells. He is identified as being from Raipur, Chhattisgarh, and as a first-generation BJP leader. The broader reshuffle includes high-profile appointments and a push for greater representation in organizational roles, with veteran leaders retained in other positions and new faces introduced across the national general secretaries and vice president slots.

## Key Facts

- Deepak Mhaske from Raipur, Chhattisgarh, replaces Amit Malviya as BJP’s head of IT and social media (national social media convenor).

- Measured background: Bachelor of Engineering; about 15 years in the BJP’s IT and social media cell; led campaigns in Bihar, Chhattisgarh and West Bengal.

- Relation notes: Brother Tej Pratap Mhaske is associated with the RSS; family involved in farming.

- Reported date context: The change was announced as part of a wider organisational reshuffle by the party’s leadership; discussions with BJP chief were cited in public remarks surrounding the move.

- Secondary takeaway: The reshuffle includes additional appointments to national general secretaries and vice presidents, signaling a broader strategic refresh.

## What Happens Next

With Mhaske taking charge of the BJP’s national IT and social media operations, the party is expected to continue emphasising digital outreach and online campaign activities in the run-up to state elections. The broader roster of newly appointed national general secretaries and vice presidents is likely to coordinate with regional units to implement the party’s digital and outreach strategies across states.

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Canonical: https://projectchintan.com/article/deepak-mhaske-bjp-it-cell-chief-rs7ob
Reported from: Multiple Sources